Investing.com — Bernstein analysts have unveiled their curated list of 25 fitness products for 2025, offering a diverse selection that reflects emerging trends in health, wellness, and active lifestyles.
The compilation spans innovative footwear, versatile apparel, advanced tech, and unique equipment designed to cater to enthusiasts ranging from casual gym-goers to outdoor adventurers.
In the footwear category, Nike (NYSE:NKE) Pegasus Plus, praised for its lightweight ZoomX foam and Flyknit upper, and New Balance’s “snoafer,” a sneaker-loafer hybrid, have caught the attention of consumers.
Hoka’s winterized Kaha 2 Frost Moc GTX and Onitsuka Tiger’s revitalized Mexico 66 also highlight the trend of blending functionality with style, meeting the needs of both performance and everyday wear.
Meanwhile, Altra’s minimalist Escalante 4 caters to natural runners seeking wider toe boxes and zero-drop designs.
The apparel section underscores the intersection of fashion and function. Lululemon’s Lightweight Linerless Tennis Dress exemplifies the resurgence of tennis-inspired clothing, while Alo’s Glacier Puffer blends utility with vibrant styling.
For men, SKIMS introduces its Classic Straight Leg Pant, marking the brand’s expansion into men’s loungewear.
Emerging brands like Bandit Running and Vuori are gaining traction, with pieces such as the Wool Terry Quarter Zip Pullover and Halo Essential Wideleg sweatpants reflecting the shift towards athleisure that prioritizes comfort without sacrificing aesthetics.
Fitness technology continues to evolve, with products like the Oura Ring 4 and Peloton’s Strength+ app setting benchmarks. The Oura Ring offers comprehensive biometric tracking, synthesizing sleep, activity, and readiness data.
Peloton’s Strength+ extends its fitness platform into strength training, seamlessly integrating gym equipment with tailored workout programs. Balance training gains prominence with the Mobo Board, which targets stabilizer muscles and joint health, underscoring the broader shift toward holistic fitness approaches.
Among equipment highlights, the Carv 2 Ski Coach (NYSE:TPR) uses AI to provide real-time feedback for skiers, while the L-TEK EX PRO 2 Dance Pad revives rhythm-based workouts.
Products like the Lifepro BioRemedy Infrared Sauna Blanket offer accessible wellness solutions, promising benefits such as improved cardiovascular health and stress reduction.
Similarly, Ritual’s Skin & Stress Relief Set and the hydration-focused Owala FreeSip bottle reflect a growing consumer interest in self-care and personalized health solutions.
The list also hints at broader market trends, including the rise of sustainable and multifunctional products.
Brands like Sporty & Rich and Johnnie-O highlight the growing appeal of preppy, versatile apparel, while the incorporation of robotics, AI, and app connectivity signals a move toward more personalized and immersive fitness experiences.